What mistakes must be avoided when creating a site? How to make a platform better? Check the tips here!
Creating a site: tips from SECL on mistakes to avoid
Web overall and website creation are complicated areas where it is easy to make mistakes. The primary goal of SECL is to help you create a website that will meet your needs. Over time, guys from the company have noticed some errors that come up frequently and can harm the credibility of your website. As no one is immune to an error of inattention, we strongly suggest you take a look at our list! SECL group professionals have gathered the most common mistakes, so it is definitely worth taking a look at those.
Domain names
Whether you make a free or paid website, you will have to choose a domain name. A domain name is the address of your website, and it works a bit like a physical address. This is what allows, among other things, to be found on the web. A common mistake is to take a domain name unrelated to the rest of the website. Another is to make spelling mistakes. However, one of the mistakes to avoid is to put www in front of the desired domain name when selecting or buying. It should be noted that www, which means the world wide web, will automatically be added when someone searches for your website. If you buy a domain name with www, it will give this result: www.www.exampledomainname.net. It’s not very credible, is it? This error can be easily avoided.
You do not link buttons and badges
Another common mistake we see on many sites is that the buttons have not been customized. In other words, when a visitor clicks on a button, it does not lead anywhere or leads to the wrong place. It’s pretty easy to put the right destination link on your buttons. You can choose to put another web address, a page of your site, an anchor, or one of your blog posts, for example. Don’t forget to do the same with your social media pages. It would be a shame if they did not redirect your visitors to the right pages.
You do not use meta descriptions for SEO
In a few words, SEO is related to the relevance of your website, according to search engines. To analyze this, Google must take a look at the content of your website and then index it according to its quality. During a search, the goal is to appear in the first results. How to achieve this? One of the easy ways to help search engines index your website well is to fill in the title of your page (title tag), the description of your page (meta description), and the keywords. Obviously, the more you use the same terms, the better search engines will understand that this term is relevant to your website. There are many instruments and tools, both paid and free, that can help you choose the right keywords.
You publish your site before it is ready
You probably want to show your website to your loved ones or potential customers as quickly as possible. However, we advise you to publish your website only when it is completed. Take the time to fill out each of the pages and sections of your website so that it can meet the needs of your visitors from their first visit.
Also, make sure that all links work. You can show your draft to those around you to have their comments if necessary. Also, remember to add a place with your contact details if you want to be contacted. In short, offering a completed website will increase your credibility.
You put too much content on the same page
Another mistake to point out is putting too much content on one page. We advise you to group similar elements on different pages unless you want to make a “one-page” site. In addition to reducing the loading time of your page, your visitor’s navigation and experience will improve. You can then create a page that tells your story, a page with your services, or one with user reviews, etc. Your visitors should not have to scroll through your page indefinitely to find the information they are looking for. In addition, you can use anchors to guide your users to the right sections of your website.
You do not describe your images
Did you know that Google also considers the images on your website when indexing? Indeed, these can also be found in Google Images. How can you achieve this? In the editor, click on the image in question and change the name of the image by clicking on the pencil. Then, fill in the Alt Text section with a short image description. This will allow search engines to understand what it is and thus better reference your website. The alternative text of your images can also be used by screen readers and tools used by visually impaired people. This makes your site more accessible, which is a plus.
In conclusion, you should understand that it’s not a disaster if you make one of the abovementioned mistakes. You just need to take the time to correct it. Always keep in mind that you must meet the needs of your potential customers and search engines when developing your website. The final result will thus be more professional and will help you achieve your goals. If you want your platform to look maximally professional, we recommend choosing a professional team that will satisfy all your needs. In this case, you will save time, money, and effort.